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The economy has hit everybody hard, and boarding barns are no
exception. I’ve been hearing from a number of owners who are trying to figure
out how to best make ends meet or how to fill empty stalls. In response, Doug
Emerson (http://www.profitablehorseman.com) and I are putting the
finishing touches on a TeleSeminar designed to help boarding-barn owners find
their footing. These are difficult times, but all is not gloom and doom, and
we’re glad to be able to offer some encouragement. Here are a few helpful
tips:
* Remember why you’re
doing this in the first place. It’s easy to get caught up with the finances
and forget that your original purpose in offering boarding may have been so you
could take care of your own horses in your own way, to have other people to ride
with, or a safe place where your kids could learn about horses. Keep a positive
attitude, and that will help you to focus on solutions, rather than
problems.
* Get a handle on the
actual costs. When you hear that feed has gone up, what does that mean in
dollars? If you don’t know your costs, any mention of a price increase causes
fear.
* Don’t strain the
relationship with your boarders. If someone left a light on, respectfully
ask them to remember to turn it off. Even though customers often become like
family, they are your customers, and as with any business, you have to find a
customer-friendly way to deal with them.
* Explore if there are
some changes in the way you do things that might result in cost savings.
Horse people tend to get dogmatic about how deep the shavings have to be, what
time this has to happen, what brands they use, and so forth.
I’m not suggesting that you forget about bedding the stalls. Just
see if some small change in routine might help. For instance, maybe feeding one
hay meal outside would minimize hay loss, since it won’t get trampled into the
bedding. Might save stall-cleaning time and result in fewer shavings being
thrown out, too. It might not in your situation, but this example can get you
thinking.
If your horse is boarded, I’d encourage you to pitch in to help
the barn operator make her business work. Yup, you are the customer. But a
little encouragement might mean a whole lot.
Whether you keep your horse at home, board at someone else’s barn,
or operate a boarding business, if you have any words of wisdom, I’d love to
hear them. Sometimes a suggestion that seems inconsequential is just the piece
that helps someone else. Have a great week.
Click on the Comments button below, or contact me directly. Go to http://www.inspiredbyhorses.com/workshop.html for
TeleSeminar information.
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